Does using an underline “_” or hyphen “-” improve your search visibility?

Does using an underline “_” or hyphen “-” improve your search visibility?

I can’t believe I’m writing an article about something so simple yet I’ve been asked this countless times. Does using an underline or hyphen effect how search engines index your content therefore affecting your search viability? Yes, the secret to ranking high is replacing your underlines with hyphens (kidding). What has Google said about…

SEO for Local business

SEO strategies very greatly depending on the type of business (whether it is an actual business in a specific location or an eCommerce / informational website with no real B2C location. My professional experience has always been with the latter as I’ve always worked for large online based eCommerce websites…