Who I am

The website address is https://www.longato.co.uk. It is a website that represents the marketing consultant Flavio Longato, this website is NOT affiliated with any registered company. Flavio Longato is a resident of Winterthur, Switzerland. The “Website” is hosted within the EU in Amsterdam, Netherlands.

What personal data we collect and why we collect it


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

If the user chooses to submit a contact request using the contact form on the website, the input fields will be recorded in order to reply to the said request. The user can request that the data recorded on our systems be deleted at any time by sending an e-mail to data-compliance@longato.co.uk or by using the contact form with the option “Remove personal data from the website”.


If you leave a comment on our site you may opt-in to save your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


Longato Marketing Consulting Tracking Pixel powered by Matomo (Piwik)

“Longato Marketing Consulting Track Pixel” is a customized version of Matoma (formally Piwik) which utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services. We do not record any identifiable information in this system, all information that could be used to determine a particular user i.e. IP address, User ID is randomized or are simply not stored by the analytics system. The system is self-hosted in our own infrastructure and no third party has access to the information contained.

We will respect “do not track” settings in browsers. If you want to make sure that our analytics solution is not tracking your usage please click here to opt-out from tracking

Who we share your data with

If otherwise stated, we do not share your data with any third party.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes. You can make your request using the contact form at here or e-mailing privacy@longato.co.uk.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Your contact information

If you have any questions about the data handling on this website please contact privacy@longato.co.uk.

Your rights under GDPR

I will comply with all GDPR requirements which include and are not limited to:

Exercise the rights of your users with our GDPR-friendly procedures:

  • The right to be informed: inform your users with a clear privacy notice which is done here
  • The right of access: You can request a copy of the data I have about you
  • The right to erasure: This can be done using the contact form at here or e-mailing privacy@longato.co.uk.
  • The right to rectification: you can search for a data subject and delete some or all of their data by making a request at privacy@longato.co.uk.
  • The right to data portability: search for a data subject and export all of their data.
  • The right to object: let your users easily opt-out on your privacy policy page which can be done below:

Opt-out of tracking: